Built on Real Experience. Delivered With Rigor.
I'm Mehdi — a data, analytics, and AI operator who's spent years building systems inside organizations where the bar for rigor is non-negotiable.
At Amazon, I worked in internal audit and analytics — learning enterprise-scale data governance across every business vertical. At PepsiCo, I led ecommerce analytics infrastructure for one of the world's largest CPG companies.
In healthcare, I product-led the development of a Gen AI medical scribe — a tool built for doctors, deployed across global markets, and formally reviewed and accepted by Australia's Department of Health. That experience taught me how to ship cutting-edge AI in regulated, high-stakes environments.
MardiLabs brings all of that together. I saw the same pattern everywhere I worked: organizations drowning in marketing tools with no clear picture of what was working. The audit methodology I've built — powered by proprietary AI agents — gives Growth, Sales, and Marketing teams the clarity they need to make their stack actually work for them.
Our Values
The principles behind every audit and every engagement.
Audit-First Methodology
We diagnose before we prescribe. Every engagement starts with a structured, benchmark-driven assessment.
AI-Powered, Expert-Validated
Our proprietary AI agents accelerate the audit process. Every finding is validated by human expertise.
Built for Revenue Teams
Our work is designed for the people who own pipeline, conversion, and growth — not just technical teams.
Platform Agnostic
We work with your existing stack. No vendor lock-in, no tool allegiance.
Clarity Over Volume
A great audit surfaces the 20% of issues that drive 80% of impact. We edit ruthlessly.
Ready for an Honest Assessment of Your Stack?
Start with a free audit or talk to us about your situation.